Redesigning a website or migrating it takes a lot of planning. If you do not take proper SEO precautions it can result to be highly unsatisfactory, but when done right, the process should be mostly painless.
In this guide you will understand:
- How to avoid costly errors
- How to gain more traffic and conversions
- How to use keyword research to inform your website redesign
- How to structure your migration workflow
- SEO best practices to sustain organic traffic, post-launch
- Common obstacles to avoid